I’m pretty proud of the great creative work we produce for Yosemite Mariposa County Tourism Bureau and OnlyInYosemite.com, a “travel & tourism” account at Catalyst Marketing Company. While it isn’t the actual Yosemite National Park advertising account, in the long run, it is way better — it’s the entire county of Mariposa.
Back in 2006 while I was Managing Partner/Creative Director of the Scottsdale office of Bozell, Corporate asked me to head up and develop the creative portion of a presentation to G4 in Santa Monica, California in response to their RFP.
These award-winning print ads are from the campaign I created around Jamie Lee Curtis and a “classic” side-by-side comparison commercial — reality and “Utravision.” I used a real aquarium made-up to look like an Utravision big-screen TV and an Hitachi Ultravision big screen TV playing back an aquarium image on it, all to introduce the life-like clarity and color of Ultravision to the American market.
Back in September, 2003, the 23 automobile dealerships near Scottsdale and McDowell roads in Scottsdale, Arizona created a new business organization and held an agency review. While ECD at EB Lane, we were invited to pitch this business.
RecoveryX, is a patent pending, clinically-tested, all natural biologically active drink that at the time I had created their marketing materials, had become the fastest growing product in the world of athletic performance.
For a company that was literally started in the bathtub, Ready Pac has expanded from foodservice making its retail debut in 1978 to becoming a market leader in the supply of fresh-cut produce to retail grocery chains, mass-merchandisers and foodservice organizations throughout North America.
Since 2003, the Health & Wealth Raffle has not only become one of the largest fundraisers for St. Joseph’s Hospital and Barrow Neurological Institute, but an integral part of the Arizona landscape. But the first time we talked with the team from the Health & Wealth Raffle, they had just come off of their launch raffle with disappointing results.
There was a period while I was Executive Creative Director of Hakuhodo Advertising Los Angeles, where every week we were producing multiple “dealer ad slicks” for our professional audio component client, Tascam Pro Audio.
I love “Retail Advertising”! Especially creating retail campaigns for Western boot companies like Thieves Market, a 10-store Southern California retailer of boots and western wear, because I also love wearing cowboy boots.
Pitzer Advertising and Design is a small, boutique agency specializing in fun and unique retail advertising. Below are some sample for the small, “eclectic” retail store located in Willow Glen, California, that PA&D worked with to refine their logo, created a small space print campaign to constantly promote new items, and affordable outdoor to build their brand reputation.