The Design Factory West was specifically created by me to help advertising agencies get their foot in the door of perspective clients and new business pitches. I created those door openers with unique, highly creative three dimensional new business presentation materials tailored to open that conversation with each desired account.

Using a clean design format and samples of many of the dimensional pieces I’d created while ECD of several ad agencies, I had them slowly dissolved from one to another with a wonderful little, “free” java image script called Ultimate Fade-In Slideshow from Dynamic Drive that I’d found through a Google search. Once I established the pacing, the rest was pure fun, or what many of us call “fun”.

These new business door openers have been so successful, we’ve been able to get into pitches we were told by the client that we didn’t fit their search parameters — that is until they received a creative introduction to our company with one of these. The advertising business isn’t about facts and figures, it’s about being creative in everything we do,…except billing of course.

Below are a few of the rotating new business pieces I created and used on The Design factory website.